Cinematography:
This music video has very conventional cinematography to a pop music video as the video has a lot of close ups of the two main artists this is very conventional to the genre of pop. The reason that we will see close ups of the main artists is to highlight the fact that they are the main artists in the music video. I think that this works well in this music video a it clearly highlights who is singing and gives you a face to match with the voice.
We also see a long shot quite regularly used this could show that the main artists have support when dealing with their "problem". I think that this shot is used well by the director and shows that the artists have good support.
We also see a close up of the two main artists next to each other this shows that they are united and close. The director would have chose to use this shot to point out that the main artists are close ans they can fight their "problems".
Mise en scene:
The mise en scene in this music video creates a very upbeat feel. We see high key lighting used regularly. This will be used to make the audince get a better understanding of the genre and the tone of the music. We also see bright colors used regularly this will be used for the same reason.
Although we see high key lighting used a few times we also see low key lighting with a sort of spotlight used this will be used to create a mood although the mood will be a very different mood from the one created by the high key lighting. The mood created by this lighting will be a little more sinister as the main artist is speaking about her problems.
The editing in this music video changes from fast paced to slow paced this is usually changed to match the speed of the music and this could be why the director has chosen to do this.
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